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Franchise opportunities in Australia and New Zealand

Own a
StretchLab
studio

One service, done one-on-one, for members aged 16 to 60+. Join the global leader in assisted stretching.

Get the 2026 info pack Book a 15-minute call
AUSactive Awards
Franchise Brand of the YearAUSactive Awards 2025
Franchising WA
WA Franchisor of the YearFranchising WA 2026
550+studios worldwide
36open in Australia and NZ
~$200Kestimated investment

Everything you need to decide,
in six short reads

From the opportunity to opening day. Start at part 1, or jump to what matters most.

Part 1 of 6The assisted stretching opportunity Part 2 of 6How a StretchLab studio works Part 3 of 6Investment and funding Part 4 of 6Awards and owner stories Part 5 of 6Where we're opening Part 6 of 6The path to opening
Why invest in StretchLab

Reach greater heights with a StretchLab studio

StretchLab is expanding across Australia and New Zealand, and franchise opportunities are open now for people ready to lead in wellness with a proven, scalable model.

Assisted stretching suits almost everyone, from elite athletes and weekend warriors to desk workers and older adults, so your market isn't limited to people who are already fit.

No gimmicks or complicated equipment: just expert-led, science-backed stretching that members feel from the first session, and a business that makes a real impact in your local community.

Become a partner and enjoy the benefits
  1. 01A strong national brand36 studios open across Australia and New Zealand, backed by the world's largest assisted stretching brand and two national awards.
  2. 02A smart investmentA service almost everyone can use, an estimated ~$200K entry, and plans that evolve with each member, which keeps memberships recurring month after month.
  3. 03A team you can buildRecruit from personal trainers, massage therapists and physio-trained staff. We train them as Certified Flexologists in the StretchLab method.
  4. 04A scalable modelStart with one studio and grow to several, using our development process and national supplier relationships.
  5. 05Expert support, start to finishComprehensive training, marketing and sales resources, recruitment help, finance guidance and real estate support, from site to opening and beyond.
A Flexologist showing a member their MAPS results MAPS · exclusive to StretchLab studios
The StretchLab difference

A personalised,
professional
approach

Every session is tailored to the member's body and goals, delivered by Certified Flexologists with backgrounds in personal training, massage and physical therapy.

One clear service

More flexibility and faster recovery.

Stretching for every body

Desk workers to athletes, every age.

Simple to fit out

Benches and people, not machines.

Proprietary technology

MAPS tracks every member's progress.

MAPS · exclusive to StretchLab studios
Opening a studio is genuinely hard work. What made the difference was not doing it alone: the design and build was mapped out, the pre-sale marketing was ready to go, and the sales coaching kept us on track through launch.
StretchLab South Perth Franchise owner
In their words

What franchisees say

Hear from StretchLab owners about opening a studio, building a team and the support behind them.

Free download

Get the 2026 Franchise Information Pack

The model, the investment, where we're opening and how we support owners. We'll email it straight to you, along with the six-part franchise series.

Where should we send it?

You'll receive StretchLab emails. Unsubscribe anytime.

As seen in

The Sydney Morning Herald Women Love Tech ele Australian Women's Health Body+Soul

Common questions

What’s in the information pack?

How the model works, the anticipated investment and what it covers, where we’re opening, and how we support owners from site search to opening day. It’s free and lands in your inbox straight away.

Do I need a fitness background to own a StretchLab?

No. Many of our top franchisees started with none. You’ll be trained on the StretchLab model, and your studio is run by certified Flexologists and a General Manager with fitness sales experience. What matters most is being focused, involved and willing to follow a proven system.

What does it cost to open, and what’s included?

The anticipated investment is approximately $200K. It covers the franchise fee, design and fit-out of a 70–100m² studio, stretch benches and MAPS, Flexologist training, and your pre-sale launch. Costs vary by location and site, so we walk through each line with you in our unit economics model.

Is my area still available?

Almost 50 territories are already sold across Australia and New Zealand, and areas are still available in every state. Tell us your preferred location and Bill will confirm what’s open.

Do I have to run the studio myself?

No. Owner-operators run the studio day to day. Investor-owners appoint a General Manager with fitness sales experience and a Lead Flexologist, and oversee performance with support from our operations team.

How long until I open?

Typically 6–8 months from signing, depending on your site, landlord works and council approvals. Pre-sales start 12–16 weeks before opening, so you open with founding members already booked in.

Bill Gordin

Ready to talk it through?

Book a 15-minute call with Bill Gordin, Head of Franchise Development. No obligation.

Book a 15-minute call
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